Fashion Electronic Commerce 時尚電商

Course ID: G0R6035957

Course Title: Fashion Electronic Commerce

Instructor Name: Stephen Tsan Yaun Wang 王贊元

Credit: 3

Course Type: Elective

Session: Wed./ D5-D7

Classroom: TC513

Course Objective:

Electronic Commerce evolved into Smart Store in the Mobile First Age. Smart store incorporates the newest technology in retail business. With A.I. (Artificial Intelligence), robot attendant in offline store and drone to deliver orders to customers at any location for online store. As for logistics, not to mention visual position system to track any item on the shelf and to sync inventory back to the warehouse. On the customer side, store visitors analyzed by facial recognition and user behavior with big data built-in to satisfy all the needs and wants. In this course, we’ll learn step-by-step process to build a solid fashion startup business. Course Goal: A Fashion eCommerce Store Launch Plan A.Through team building process to encourage creative ideas. B.With understanding of customers’ needs to plan an online and offline business plan.

Course Outline:

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