Course ID: D460422161
Course Title: Consumer Psychology in Fashion
Instructor Name: LI, TONY JIUNN-GER 李俊格
Credit: 2
Course Type: Elective
Session: Tue./ D3-D4
Classroom: TC007
Course Objective:
(1) Understand the historical development of the apparel industry (2) Understand the operation and content of the apparel industry in the three stages of design, manufacturing and marketing (3) Understand the interaction between the apparel industry supply chain – materials, design, technology, manufacturing, marketing, distribution, retail, organization and global operations (4) Understand the future development trend of the apparel industry
Course Outline: https://outline.fju.edu.tw/#/outLineSearch/outlineView/702569/1028