
Course ID: G0R6010486
Course Title: Brand Management
Instructor Name: WANG,HUI-WEN/Jackie Wang 王慧雯
Credit: 3
Course Type: Elective
Session: Wed./D5-D7
Classroom: TC513
Course Objective:
Learning brand building and related matters of brand management,
from the perspective of brand manager to stimulate students and help them to understand about application of brand management skills
Course Outline: https://outline.fju.edu.tw/#/outLineSearch/outlineView/700905/1028